\documentclass{article} \usepackage{amsmath} \begin{document} abcdef $\text{abcdef} + \textrm{abcdef} + \textnormal{abcdef} + \mathrm{abcdef}$ {\sffamily abcdef $\text{abcdef} + \textrm{abcdef} + \textnormal{abcdef} + \mathrm{abcdef}$ } \end{document}